Journal of Business Administration Researches - Articles List

Keywords = Customer retention

Analysis of the Effect of Green Supply Chain on Customer Retention, Focusing on IT Resources and the Omnichannel Sales

Volume 16, Issue 38, March 2025, Pages 42-62

10.22034/jbar.2025.21793.4448

Mahsa Pishdar; MohammadAli Arefi

Journal of Business Administration Researches

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