Explanation of gamification technology in business development

Volume 15, Issue 32, July 2023, Pages 136-166

10.22034/jbar.2023.19274.4241

Mohsen Aazami; kamran nazari; Peyman Akbari

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The Impact of the Corporate Social Responsibility on Customer Satisfaction through the Awareness and Reputation of Brands and Trust in them

Volume 13, Issue 25, August 2021, Pages 235-260

10.22034/jbar.2021.1590

Nasim Karimzadeh; Majid Esmaeilpour; Manizheh Bahrainizad

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The role of customer based brand equity in the effect of advertising on consumer response

Volume 6, Issue 12, June 2014, Pages 137-148

Azar KaffashPoor; Ata Ollah Harandi; sayedahZahra Fatemi

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