A
-
Affective commitment
The effect of social support and affective commitment on customer's citizenship behavior and customer turnover intention [Volume 11, Issue 22, 2019, Pages 129-148]
-
Affective commitment
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank [Volume 11, Issue 22, 2019, Pages 305-331]
-
Agriculture
Pathology of Exports in the Iranian Agricultural Sector [Volume 11, Issue 21, 2019, Pages 209-245]
-
Arvand free zone
The Impact of Logistic, Port and Infrastructural Services on the Transit Services Satisfaction Studied through the Importance-Performance Analysis: A Case Study of Arvand Free Trade Zone [Volume 11, Issue 21, 2019, Pages 25-43]
-
Arvand free zone
Presenting the Pattern of Competition in Free Trade Zones [Volume 11, Issue 21, 2019, Pages 181-207]
-
Attitude towards brand development
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
-
Availability and ttractiveness of alternatives
Investigating the Impact of Barriers to Customers' Switching on Their Loyalty: A Case Study of Mellat Bank Customers in Tehran [Volume 11, Issue 21, 2019, Pages 115-140]
B
-
Banking services
Designing a Model to Manage the Experience of Banking Service Customers [Volume 11, Issue 21, 2019, Pages 247-268]
-
Behavioral intention
The effects of attributes, consequences and values in the form of a cognitive structure on behavioral intentions [Volume 11, Issue 22, 2019, Pages 283-303]
-
Brand acceptability
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank [Volume 11, Issue 22, 2019, Pages 305-331]
-
Brand avoidance
The Impact of Copycat Brand on Copycat Avoidance: the Moderating Role of Consumer Ethics [Volume 11, Issue 21, 2019, Pages 1-23]
-
Brand experience
The effect of consuming experience on consumer-based brand equity (CBBE): A case study of famous smartphone brand clients in the city of Zanjan [Volume 11, Issue 22, 2019, Pages 149-176]
-
Brand image
An Analysis of the Impact of Corporate Social Responsibility on Customer Behavioral Responses [Volume 11, Issue 21, 2019, Pages 45-68]
-
Brand preferences
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
C
-
Capabilities
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain [Volume 11, Issue 22, 2019, Pages 333-353]
-
Case study
The optimal network design for knowledge sharing in a supply chain for horizontal integration [Volume 11, Issue 22, 2019, Pages 101-128]
-
Class imbalance
Improvement of customer response prediction in direct marketing by neural networks [Volume 11, Issue 22, 2019, Pages 355-379]
-
Cognitive structure
The effects of attributes, consequences and values in the form of a cognitive structure on behavioral intentions [Volume 11, Issue 22, 2019, Pages 283-303]
-
Commitment
Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [Volume 11, Issue 21, 2019, Pages 69-89]
-
Comparative study
Pathology of Exports in the Iranian Agricultural Sector [Volume 11, Issue 21, 2019, Pages 209-245]
-
Competitive Advantage
Marketing Knowledge Management Functions on Empowering Competitive Advantages [Volume 11, Issue 21, 2019, Pages 403-425]
-
Competitiveness
Presenting the Pattern of Competition in Free Trade Zones [Volume 11, Issue 21, 2019, Pages 181-207]
-
Compulsive buying
Explanation of the Compulsive Buying Behavior [Volume 11, Issue 21, 2019, Pages 269-294]
-
Consumer-based brand equity (CBBE)
The effect of consuming experience on consumer-based brand equity (CBBE): A case study of famous smartphone brand clients in the city of Zanjan [Volume 11, Issue 22, 2019, Pages 149-176]
-
Consumer behavior
The effect of consumer innovativeness on green consumption behavior [Volume 11, Issue 22, 2019, Pages 55-80]
-
Consumer innovativeness
The effect of consumer innovativeness on green consumption behavior [Volume 11, Issue 22, 2019, Pages 55-80]
-
Consumer purchase behavior
Explaining the purchase pattern of utilitarian products: A case study of discount chain stores [Volume 11, Issue 22, 2019, Pages 197-229]
-
Consumer satisfaction
The Impact of Store Atmosphere and Service Convenience on Repurchase Behavior by the Mediation of Consumer Satisfaction in Retail Chain Stores [Volume 11, Issue 21, 2019, Pages 163-180]
-
Consumption experience
The effect of consuming experience on consumer-based brand equity (CBBE): A case study of famous smartphone brand clients in the city of Zanjan [Volume 11, Issue 22, 2019, Pages 149-176]
-
Continuous commitment
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank [Volume 11, Issue 22, 2019, Pages 305-331]
-
Coordination
Presenting a Model for the Coordination of Business Service Triads: A Study of the Iranian Automotive Industry Based on the Grounded Theory [Volume 11, Issue 21, 2019, Pages 295-320]
-
Copycat
The Impact of Copycat Brand on Copycat Avoidance: the Moderating Role of Consumer Ethics [Volume 11, Issue 21, 2019, Pages 1-23]
-
Copycat brand
The Impact of Copycat Brand on Copycat Avoidance: the Moderating Role of Consumer Ethics [Volume 11, Issue 21, 2019, Pages 1-23]
-
Corporate social responsibility
An Analysis of the Impact of Corporate Social Responsibility on Customer Behavioral Responses [Volume 11, Issue 21, 2019, Pages 45-68]
-
Customer citizenship behavior
The effect of social support and affective commitment on customer's citizenship behavior and customer turnover intention [Volume 11, Issue 22, 2019, Pages 129-148]
-
Customer engagement
Analyzing the customer engagement value in the relationship lifecycle: A case study of Hiweb ADSL company subscribers [Volume 11, Issue 22, 2019, Pages 231-255]
-
Customer ethics
The Impact of Copycat Brand on Copycat Avoidance: the Moderating Role of Consumer Ethics [Volume 11, Issue 21, 2019, Pages 1-23]
-
Customer experience
Designing a Model to Manage the Experience of Banking Service Customers [Volume 11, Issue 21, 2019, Pages 247-268]
-
Customer experience management
Designing a Model to Manage the Experience of Banking Service Customers [Volume 11, Issue 21, 2019, Pages 247-268]
-
Customer lifetime value
Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [Volume 11, Issue 21, 2019, Pages 69-89]
-
Customer loyalty
Investigating the Impact of Barriers to Customers' Switching on Their Loyalty: A Case Study of Mellat Bank Customers in Tehran [Volume 11, Issue 21, 2019, Pages 115-140]
-
Customer loyalty
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank [Volume 11, Issue 22, 2019, Pages 305-331]
-
Customer relationship management
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
-
Customer relationship management
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain [Volume 11, Issue 22, 2019, Pages 333-353]
-
Customer responses
An Analysis of the Impact of Corporate Social Responsibility on Customer Behavioral Responses [Volume 11, Issue 21, 2019, Pages 45-68]
-
Customer turnover intention
The effect of social support and affective commitment on customer's citizenship behavior and customer turnover intention [Volume 11, Issue 22, 2019, Pages 129-148]
D
-
Data mining
Improvement of customer response prediction in direct marketing by neural networks [Volume 11, Issue 22, 2019, Pages 355-379]
-
Destination image
The effects of attributes, consequences and values in the form of a cognitive structure on behavioral intentions [Volume 11, Issue 22, 2019, Pages 283-303]
-
Diagnosis
Pathology of Exports in the Iranian Agricultural Sector [Volume 11, Issue 21, 2019, Pages 209-245]
-
Discount chain stores
Explaining the purchase pattern of utilitarian products: A case study of discount chain stores [Volume 11, Issue 22, 2019, Pages 197-229]
-
Discrete event simulation
Improvement of Business Performance by Enhancing the Productivity and Profitability of Production Lines [Volume 11, Issue 21, 2019, Pages 321-345]
E
-
Entry strategy
An Analysis of How Specific Factors and Barriers Affect the Strategy of Companies to Enter International Markets Using the Method of Structural Equation Modeling: A Case Study of Companies Trading in Dried Fruits [Volume 11, Issue 21, 2019, Pages 141-161]
-
Exchange rate
The Patterns of Non-oil Exports of the Country Affected by Exchange Rate Fluctuation [Volume 11, Issue 21, 2019, Pages 91-113]
-
Export
Pathology of Exports in the Iranian Agricultural Sector [Volume 11, Issue 21, 2019, Pages 209-245]
-
Exports
The Patterns of Non-oil Exports of the Country Affected by Exchange Rate Fluctuation [Volume 11, Issue 21, 2019, Pages 91-113]
-
External marketing agility
Service Marketing Agility, Conceptualization and Scale Development [Volume 11, Issue 21, 2019, Pages 347-371]
F
-
Family
The role of family members in family purchase decisions [Volume 11, Issue 22, 2019, Pages 381-405]
-
Family purchase
The role of family members in family purchase decisions [Volume 11, Issue 22, 2019, Pages 381-405]
-
Free trade zone
Presenting the Pattern of Competition in Free Trade Zones [Volume 11, Issue 21, 2019, Pages 181-207]
G
-
Granger causality
The Patterns of Non-oil Exports of the Country Affected by Exchange Rate Fluctuation [Volume 11, Issue 21, 2019, Pages 91-113]
-
Green consumption
The effect of consumer innovativeness on green consumption behavior [Volume 11, Issue 22, 2019, Pages 55-80]
-
Green marketing
The effect of consumer innovativeness on green consumption behavior [Volume 11, Issue 22, 2019, Pages 55-80]
-
Green Supply Chain Management
Evaluation of Product Distribution Performance in the Green Supply Chain [Volume 11, Issue 22, 2019, Pages 1-24]
-
Grey System Theory
Evaluation of Product Distribution Performance in the Green Supply Chain [Volume 11, Issue 22, 2019, Pages 1-24]
-
Grounded theory
Explaining the purchase pattern of utilitarian products: A case study of discount chain stores [Volume 11, Issue 22, 2019, Pages 197-229]
H
-
Herbal medicine
Classification of the herbal medicine market from the perspective of customer health and appropriate strategies [Volume 11, Issue 22, 2019, Pages 81-100]
-
Horizontal integration
The optimal network design for knowledge sharing in a supply chain for horizontal integration [Volume 11, Issue 22, 2019, Pages 101-128]
I
-
Importance-performance analysis
The Impact of Logistic, Port and Infrastructural Services on the Transit Services Satisfaction Studied through the Importance-Performance Analysis: A Case Study of Arvand Free Trade Zone [Volume 11, Issue 21, 2019, Pages 25-43]
-
Increasing and decreasing discount strategy
The effects of increasing and decreasing discount strategies on purchase intention and the analysis of the role of limited quantity and time pressure: A case study of Sharvand chain stores [Volume 11, Issue 22, 2019, Pages 257-281]
-
Influencer value
Analyzing the customer engagement value in the relationship lifecycle: A case study of Hiweb ADSL company subscribers [Volume 11, Issue 22, 2019, Pages 231-255]
-
Innovation Capability
Marketing Knowledge Management Functions on Empowering Competitive Advantages [Volume 11, Issue 21, 2019, Pages 403-425]
-
Interactive marketing agility
Service Marketing Agility, Conceptualization and Scale Development [Volume 11, Issue 21, 2019, Pages 347-371]
-
Internal marketing agility
Service Marketing Agility, Conceptualization and Scale Development [Volume 11, Issue 21, 2019, Pages 347-371]
-
International market
An Analysis of How Specific Factors and Barriers Affect the Strategy of Companies to Enter International Markets Using the Method of Structural Equation Modeling: A Case Study of Companies Trading in Dried Fruits [Volume 11, Issue 21, 2019, Pages 141-161]
-
Inter-organizational relationships
Presenting a Model for the Coordination of Business Service Triads: A Study of the Iranian Automotive Industry Based on the Grounded Theory [Volume 11, Issue 21, 2019, Pages 295-320]
J
-
Just-in-time production
Improvement of Business Performance by Enhancing the Productivity and Profitability of Production Lines [Volume 11, Issue 21, 2019, Pages 321-345]
K
-
Khorram Abad women
Explanation of the Compulsive Buying Behavior [Volume 11, Issue 21, 2019, Pages 269-294]
-
Knowledge sharing
The optimal network design for knowledge sharing in a supply chain for horizontal integration [Volume 11, Issue 22, 2019, Pages 101-128]
-
Knowledge value
Analyzing the customer engagement value in the relationship lifecycle: A case study of Hiweb ADSL company subscribers [Volume 11, Issue 22, 2019, Pages 231-255]
L
-
Lifetime value
Analyzing the customer engagement value in the relationship lifecycle: A case study of Hiweb ADSL company subscribers [Volume 11, Issue 22, 2019, Pages 231-255]
-
Limited quantity
The effects of increasing and decreasing discount strategies on purchase intention and the analysis of the role of limited quantity and time pressure: A case study of Sharvand chain stores [Volume 11, Issue 22, 2019, Pages 257-281]
-
Loyalty
Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [Volume 11, Issue 21, 2019, Pages 69-89]
M
-
Maintenance
Improvement of Business Performance by Enhancing the Productivity and Profitability of Production Lines [Volume 11, Issue 21, 2019, Pages 321-345]
-
Marketing Knowledge Management
Marketing Knowledge Management Functions on Empowering Competitive Advantages [Volume 11, Issue 21, 2019, Pages 403-425]
-
Marketing strategies
Explaining the purchase pattern of utilitarian products: A case study of discount chain stores [Volume 11, Issue 22, 2019, Pages 197-229]
-
Market segmentation
Classification of the herbal medicine market from the perspective of customer health and appropriate strategies [Volume 11, Issue 22, 2019, Pages 81-100]
-
Mathematical optimization
The optimal network design for knowledge sharing in a supply chain for horizontal integration [Volume 11, Issue 22, 2019, Pages 101-128]
-
Melli bank
Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [Volume 11, Issue 21, 2019, Pages 69-89]
-
Model designing
Designing a Model to Manage the Experience of Banking Service Customers [Volume 11, Issue 21, 2019, Pages 247-268]
-
Multiple Criteria Decision Making
Evaluation of Product Distribution Performance in the Green Supply Chain [Volume 11, Issue 22, 2019, Pages 1-24]
N
-
Neural network
Improvement of customer response prediction in direct marketing by neural networks [Volume 11, Issue 22, 2019, Pages 355-379]
-
New product development Performance
The impact of organizational memory on the development of new products in knowledge-based companies [Volume 11, Issue 22, 2019, Pages 177-196]
O
-
Organic agricultural products
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain [Volume 11, Issue 22, 2019, Pages 333-353]
-
Organizational ambidexterity
The impact of organizational memory on the development of new products in knowledge-based companies [Volume 11, Issue 22, 2019, Pages 177-196]
-
Organizational innovation
The impact of organizational memory on the development of new products in knowledge-based companies [Volume 11, Issue 22, 2019, Pages 177-196]
-
Organizational memory
The impact of organizational memory on the development of new products in knowledge-based companies [Volume 11, Issue 22, 2019, Pages 177-196]
-
Organizational Performance
Marketing Knowledge Management Functions on Empowering Competitive Advantages [Volume 11, Issue 21, 2019, Pages 403-425]
P
-
Perceived behavioral control
The effect of consumer innovativeness on green consumption behavior [Volume 11, Issue 22, 2019, Pages 55-80]
-
Perceived service quality
An Analysis of the Impact of Corporate Social Responsibility on Customer Behavioral Responses [Volume 11, Issue 21, 2019, Pages 45-68]
-
Performance Evaluation
Evaluation of Product Distribution Performance in the Green Supply Chain [Volume 11, Issue 22, 2019, Pages 1-24]
-
Prediction optimization
Improvement of customer response prediction in direct marketing by neural networks [Volume 11, Issue 22, 2019, Pages 355-379]
-
Price response
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
-
Process maturity model
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain [Volume 11, Issue 22, 2019, Pages 333-353]
-
Productivity
Improvement of Business Performance by Enhancing the Productivity and Profitability of Production Lines [Volume 11, Issue 21, 2019, Pages 321-345]
-
Profitability
Improvement of Business Performance by Enhancing the Productivity and Profitability of Production Lines [Volume 11, Issue 21, 2019, Pages 321-345]
-
Psychological characteristics
Classification of the herbal medicine market from the perspective of customer health and appropriate strategies [Volume 11, Issue 22, 2019, Pages 81-100]
-
Purchase decision
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain [Volume 11, Issue 22, 2019, Pages 333-353]
-
Purchase decision
The role of family members in family purchase decisions [Volume 11, Issue 22, 2019, Pages 381-405]
-
Purchase intention
The effects of increasing and decreasing discount strategies on purchase intention and the analysis of the role of limited quantity and time pressure: A case study of Sharvand chain stores [Volume 11, Issue 22, 2019, Pages 257-281]
R
-
Referral value
Analyzing the customer engagement value in the relationship lifecycle: A case study of Hiweb ADSL company subscribers [Volume 11, Issue 22, 2019, Pages 231-255]
-
Relational benefits
Investigating the Impact of Barriers to Customers' Switching on Their Loyalty: A Case Study of Mellat Bank Customers in Tehran [Volume 11, Issue 21, 2019, Pages 115-140]
-
Re-purchase behavior
The Impact of Store Atmosphere and Service Convenience on Repurchase Behavior by the Mediation of Consumer Satisfaction in Retail Chain Stores [Volume 11, Issue 21, 2019, Pages 163-180]
S
-
Senior tourist
The effects of attributes, consequences and values in the form of a cognitive structure on behavioral intentions [Volume 11, Issue 22, 2019, Pages 283-303]
-
Service convenience
The Impact of Store Atmosphere and Service Convenience on Repurchase Behavior by the Mediation of Consumer Satisfaction in Retail Chain Stores [Volume 11, Issue 21, 2019, Pages 163-180]
-
Service quality
The Impact of Logistic, Port and Infrastructural Services on the Transit Services Satisfaction Studied through the Importance-Performance Analysis: A Case Study of Arvand Free Trade Zone [Volume 11, Issue 21, 2019, Pages 25-43]
-
Services marketing agility
Service Marketing Agility, Conceptualization and Scale Development [Volume 11, Issue 21, 2019, Pages 347-371]
-
Service triads
Presenting a Model for the Coordination of Business Service Triads: A Study of the Iranian Automotive Industry Based on the Grounded Theory [Volume 11, Issue 21, 2019, Pages 295-320]
-
Shopping intent
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
-
Social commerce
Developing a model for trust in the social commerce by investigating the impact of the quality of social websites in the tourism industry [Volume 11, Issue 22, 2019, Pages 25-54]
-
Social presence
Developing a model for trust in the social commerce by investigating the impact of the quality of social websites in the tourism industry [Volume 11, Issue 22, 2019, Pages 25-54]
-
Social support
The effect of social support and affective commitment on customer's citizenship behavior and customer turnover intention [Volume 11, Issue 22, 2019, Pages 129-148]
-
Social trust
Developing a model for trust in the social commerce by investigating the impact of the quality of social websites in the tourism industry [Volume 11, Issue 22, 2019, Pages 25-54]
-
Store atmosphere
The Impact of Store Atmosphere and Service Convenience on Repurchase Behavior by the Mediation of Consumer Satisfaction in Retail Chain Stores [Volume 11, Issue 21, 2019, Pages 163-180]
-
Structural Equation Modeling
An Analysis of How Specific Factors and Barriers Affect the Strategy of Companies to Enter International Markets Using the Method of Structural Equation Modeling: A Case Study of Companies Trading in Dried Fruits [Volume 11, Issue 21, 2019, Pages 141-161]
-
Structural Equation Modeling
Marketing Knowledge Management Functions on Empowering Competitive Advantages [Volume 11, Issue 21, 2019, Pages 403-425]
-
Structural equations modeling
Explanation of the Compulsive Buying Behavior [Volume 11, Issue 21, 2019, Pages 269-294]
-
Supply chain
The optimal network design for knowledge sharing in a supply chain for horizontal integration [Volume 11, Issue 22, 2019, Pages 101-128]
-
Switching barriers
Investigating the Impact of Barriers to Customers' Switching on Their Loyalty: A Case Study of Mellat Bank Customers in Tehran [Volume 11, Issue 21, 2019, Pages 115-140]
-
Switching cost
Investigating the Impact of Barriers to Customers' Switching on Their Loyalty: A Case Study of Mellat Bank Customers in Tehran [Volume 11, Issue 21, 2019, Pages 115-140]
-
Switching costs
Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus [Volume 11, Issue 21, 2019, Pages 69-89]
T
-
Tarma café-museum
Investigating Customer Relationship Management Based on the Knowledge of Customer Response and Providing a Model to Increase Sales: A Case Study of the Branches of Tarma Café-Museum [Volume 11, Issue 21, 2019, Pages 373-402]
-
Technological turbulence
The impact of organizational memory on the development of new products in knowledge-based companies [Volume 11, Issue 22, 2019, Pages 177-196]
-
Time pressure
The effects of increasing and decreasing discount strategies on purchase intention and the analysis of the role of limited quantity and time pressure: A case study of Sharvand chain stores [Volume 11, Issue 22, 2019, Pages 257-281]
-
Tourism marketing
The effects of attributes, consequences and values in the form of a cognitive structure on behavioral intentions [Volume 11, Issue 22, 2019, Pages 283-303]
-
Transit service quality
The Impact of Logistic, Port and Infrastructural Services on the Transit Services Satisfaction Studied through the Importance-Performance Analysis: A Case Study of Arvand Free Trade Zone [Volume 11, Issue 21, 2019, Pages 25-43]
-
Trust
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank [Volume 11, Issue 22, 2019, Pages 305-331]
U
-
Utilitarian products
Explaining the purchase pattern of utilitarian products: A case study of discount chain stores [Volume 11, Issue 22, 2019, Pages 197-229]
V
-
VAR model
The Patterns of Non-oil Exports of the Country Affected by Exchange Rate Fluctuation [Volume 11, Issue 21, 2019, Pages 91-113]
Your query does not match with any item