Keyword Index

A

  • Advantages Presentation of the coopetition advantages model in the art-industry of Iran handwoven carpet [Volume 12, Issue 23, 2020, Pages 365-389]
  • Advertising attitude Investigating the Iimpact of Celebrity Endorsement on Consumer’s Purchase Intention by Mediating Attitudes toward the Advertising and Brand Attitudes [Volume 12, Issue 24, 2020, Pages 347-368]
  • Affecting Factors on Competitiveness Explaining the Competitiveness of Iran’s Engineering and Consulting Engineer Companies in the field of Oil, Gas and Petrochemical [Volume 12, Issue 24, 2020, Pages 185-213]
  • Antecedents Explaining the Coopetition Model for Market Entry in the ICT Sector [Volume 12, Issue 24, 2020, Pages 511-538]
  • Art-industry of handwoven carpet Presentation of the coopetition advantages model in the art-industry of Iran handwoven carpet [Volume 12, Issue 23, 2020, Pages 365-389]
  • Attitudes toward Counterfeit Products Assessing the Attitude towards Buying Counterfeit Goods and the Desire to Buy from Gray Market [Volume 12, Issue 24, 2020, Pages 133-163]
  • Attitudinal Inconsistency Explanation of cognitive, psychological, and social ambivalences of life insurance buying behavior [Volume 12, Issue 23, 2020, Pages 1-33]

B

  • Bank liquidity Liquidity risk management and customer participation in providing liquidity of Bank [Volume 12, Issue 23, 2020, Pages 115-146]
  • Brand attitude Investigating the Iimpact of Celebrity Endorsement on Consumer’s Purchase Intention by Mediating Attitudes toward the Advertising and Brand Attitudes [Volume 12, Issue 24, 2020, Pages 347-368]
  • Brand Preference The Effect of Customer Value Co Creation Behavior and Brand Preference on Repurchase Intention [Volume 12, Issue 24, 2020, Pages 259-289]
  • Business The Effect of the Institutional Environment and Strategic Entrepreneurship on the Performance of Sport Businesses [Volume 12, Issue 24, 2020, Pages 291-317]

C

  • Celebrity endorsement Investigating the Iimpact of Celebrity Endorsement on Consumer’s Purchase Intention by Mediating Attitudes toward the Advertising and Brand Attitudes [Volume 12, Issue 24, 2020, Pages 347-368]
  • Challenges and Solutions The Challenges of Promoting the Effectiveness of E-Commerce Agencies from the Viewpoint of Government Policymakers [Volume 12, Issue 24, 2020, Pages 447-487]
  • Cognitive Ambivalence Explanation of cognitive, psychological, and social ambivalences of life insurance buying behavior [Volume 12, Issue 23, 2020, Pages 1-33]
  • Cognitive Mapping Cognitive Mapping of Innovation Factors in Functional Food Products [Volume 12, Issue 24, 2020, Pages 489-509]
  • Cognitive trust The effect of trust on repurchases tendencies and customer support of insurance companies [Volume 12, Issue 24, 2020, Pages 165-183]
  • Competitive Advantage Customizing Capability and Competitive Advantage: The mediating role of Innovativeness Service Offering [Volume 12, Issue 24, 2020, Pages 239-257]
  • Competitiveness Explaining the Competitiveness of Iran’s Engineering and Consulting Engineer Companies in the field of Oil, Gas and Petrochemical [Volume 12, Issue 24, 2020, Pages 185-213]
  • Complimentary The Impact of Strategic Orientations on New Product Development Financial Performance [Volume 12, Issue 24, 2020, Pages 319-346]
  • Consumer behavior Investigating the effect of Iranian, Islamic lifestyle on consumer behavior [Volume 12, Issue 23, 2020, Pages 147-168]
  • Content analysis Explaining the Resilience Components Pattern of Detergent Industry Firms [Volume 12, Issue 23, 2020, Pages 35-58]
  • Content analysis Liquidity risk management and customer participation in providing liquidity of Bank [Volume 12, Issue 23, 2020, Pages 115-146]
  • Coopetition Presentation of the coopetition advantages model in the art-industry of Iran handwoven carpet [Volume 12, Issue 23, 2020, Pages 365-389]
  • Coopetition Explaining the Coopetition Model for Market Entry in the ICT Sector [Volume 12, Issue 24, 2020, Pages 511-538]
  • Cost Leadership Strategy Investigating the effect of market entry and strategic direction on firm's financial performance [Volume 12, Issue 23, 2020, Pages 59-83]
  • Customer Behavior Effect of awareness and website quality on customer’s emotion, purchase intention and perceived risk (case study: website of high speed internet service providers in Iran) [Volume 12, Issue 23, 2020, Pages 445-471]
  • Customer decision-making process Design and explain the pattern of online shopping improvement based on the Customer decision-making process [Volume 12, Issue 23, 2020, Pages 277-308]
  • Customer experience management A Model to Bank’s Customer Experience Management for Improving Performance Indices [Volume 12, Issue 24, 2020, Pages 399-423]
  • Customer Journey A Model to Bank’s Customer Experience Management for Improving Performance Indices [Volume 12, Issue 24, 2020, Pages 399-423]
  • Customer participation New products Development based on customer relationship management and entrepreneurial orientation [Volume 12, Issue 24, 2020, Pages 215-238]
  • Customer relationship management New products Development based on customer relationship management and entrepreneurial orientation [Volume 12, Issue 24, 2020, Pages 215-238]
  • Customer relationship management A Model to Bank’s Customer Experience Management for Improving Performance Indices [Volume 12, Issue 24, 2020, Pages 399-423]
  • Customer segmentation Explain the segmentation of customers in industrial markets based on self-organized maps [Volume 12, Issue 24, 2020, Pages 1-18]
  • Customer Value Co-Creation behavior The Effect of Customer Value Co Creation Behavior and Brand Preference on Repurchase Intention [Volume 12, Issue 24, 2020, Pages 259-289]
  • Customizing capability Customizing Capability and Competitive Advantage: The mediating role of Innovativeness Service Offering [Volume 12, Issue 24, 2020, Pages 239-257]

D

  • Designing the Stores’ Space Designing Interior Stores’ Space Based on Simulating Individuals’ Movement Patterns [Volume 12, Issue 24, 2020, Pages 425-445]
  • Diagnosis Pathology of Sohan distribution network in Qom [Volume 12, Issue 24, 2020, Pages 369-398]
  • Distribution Network Pathology of Sohan distribution network in Qom [Volume 12, Issue 24, 2020, Pages 369-398]

E

  • E-Business Agencies The Challenges of Promoting the Effectiveness of E-Commerce Agencies from the Viewpoint of Government Policymakers [Volume 12, Issue 24, 2020, Pages 447-487]
  • E-commerce Identification and modeling of green supply chain management in small and medium sized industries [Volume 12, Issue 23, 2020, Pages 169-193]
  • E-Government The Challenges of Promoting the Effectiveness of E-Commerce Agencies from the Viewpoint of Government Policymakers [Volume 12, Issue 24, 2020, Pages 447-487]
  • Electronic business Design and explain the pattern of online shopping improvement based on the Customer decision-making process [Volume 12, Issue 23, 2020, Pages 277-308]
  • Emotional trust The effect of trust on repurchases tendencies and customer support of insurance companies [Volume 12, Issue 24, 2020, Pages 165-183]
  • Engineering and Consulting Engineer Companies Explaining the Competitiveness of Iran’s Engineering and Consulting Engineer Companies in the field of Oil, Gas and Petrochemical [Volume 12, Issue 24, 2020, Pages 185-213]
  • Entrepreneurial orientation New products Development based on customer relationship management and entrepreneurial orientation [Volume 12, Issue 24, 2020, Pages 215-238]
  • Entrepreneurship Investigating the Effect of Entrepreneurial Orientation and Marketing Orientation on the Effectiveness of Marketing through Marketing Capabilities in Small and Medium-Sized Enterprises [Volume 12, Issue 23, 2020, Pages 339-364]
  • Ethical consumption incentives The Effect of Ethical Consumption Motivations on Satisfaction of Purchasing Clothing Consumers with Ethical Consumption Behavior [Volume 12, Issue 24, 2020, Pages 77-105]
  • Exporting clusters Presenting the Model of Exporting Clusters through International Entrepreneurship Approach [Volume 12, Issue 23, 2020, Pages 309-337]
  • Exporting dried fruit‌‌ Presenting the Model of Exporting Clusters through International Entrepreneurship Approach [Volume 12, Issue 23, 2020, Pages 309-337]
  • Export performance Explain export performance with export commitment [Volume 12, Issue 23, 2020, Pages 85-114]
  • Eye tracking Usability of Online Bank Interface Analysis Based on Eye Tracking Experiment and Self-report [Volume 12, Issue 23, 2020, Pages 391-416]

F

  • Financial performance Investigating the effect of market entry and strategic direction on firm's financial performance [Volume 12, Issue 23, 2020, Pages 59-83]
  • Food Industry Cognitive Mapping of Innovation Factors in Functional Food Products [Volume 12, Issue 24, 2020, Pages 489-509]
  • Functional Food Cognitive Mapping of Innovation Factors in Functional Food Products [Volume 12, Issue 24, 2020, Pages 489-509]
  • Fuzzy Cognitive Mapping of Innovation Factors in Functional Food Products [Volume 12, Issue 24, 2020, Pages 489-509]

G

  • Gas and Petrochemical Industry Explaining the Competitiveness of Iran’s Engineering and Consulting Engineer Companies in the field of Oil, Gas and Petrochemical [Volume 12, Issue 24, 2020, Pages 185-213]
  • Gray Market Phones Assessing the Attitude towards Buying Counterfeit Goods and the Desire to Buy from Gray Market [Volume 12, Issue 24, 2020, Pages 133-163]
  • Green Products The Impact of Purchase Intention of Green Products on the Actual Purchase of products with Moderating of the Income [Volume 12, Issue 24, 2020, Pages 49-75]
  • Green Supply Chain Management Identification and modeling of green supply chain management in small and medium sized industries [Volume 12, Issue 23, 2020, Pages 169-193]
  • Grounded theory Networking pattern in the service section [Volume 12, Issue 23, 2020, Pages 417-444]

I

  • Innovation Identification and modeling of green supply chain management in small and medium sized industries [Volume 12, Issue 23, 2020, Pages 169-193]
  • Innovation Cognitive Mapping of Innovation Factors in Functional Food Products [Volume 12, Issue 24, 2020, Pages 489-509]
  • Innovation Customizing Capability and Competitive Advantage: The mediating role of Innovativeness Service Offering [Volume 12, Issue 24, 2020, Pages 239-257]
  • Innovation Orientation The Impact of Strategic Orientations on New Product Development Financial Performance [Volume 12, Issue 24, 2020, Pages 319-346]
  • Innovative Differentiation Strategy Investigating the effect of market entry and strategic direction on firm's financial performance [Volume 12, Issue 23, 2020, Pages 59-83]
  • Innovativeness service offering Customizing Capability and Competitive Advantage: The mediating role of Innovativeness Service Offering [Volume 12, Issue 24, 2020, Pages 239-257]
  • Instagram The Effect of Customer Value Co Creation Behavior and Brand Preference on Repurchase Intention [Volume 12, Issue 24, 2020, Pages 259-289]
  • Instagram Social Network Factors influencing on social commerce development [Volume 12, Issue 24, 2020, Pages 19-48]
  • Institutional Environment The Effect of the Institutional Environment and Strategic Entrepreneurship on the Performance of Sport Businesses [Volume 12, Issue 24, 2020, Pages 291-317]
  • Interior Stores’ Space Designing Interior Stores’ Space Based on Simulating Individuals’ Movement Patterns [Volume 12, Issue 24, 2020, Pages 425-445]
  • Internal branding Survey on the effect of internal branding on organizational citizenship behavior [Volume 12, Issue 24, 2020, Pages 107-131]
  • Interpretative structural Presentation of the coopetition advantages model in the art-industry of Iran handwoven carpet [Volume 12, Issue 23, 2020, Pages 365-389]
  • Interpretive Structural Modeling Factors influencing on social commerce development [Volume 12, Issue 24, 2020, Pages 19-48]
  • Intuitionistic Fuzzy Vikor Liquidity risk management and customer participation in providing liquidity of Bank [Volume 12, Issue 23, 2020, Pages 115-146]
  • Investment Discovering key success factors in shopping centers: a qualitative study [Volume 12, Issue 23, 2020, Pages 195-215]
  • Iranian lifestyle Investigating the effect of Iranian, Islamic lifestyle on consumer behavior [Volume 12, Issue 23, 2020, Pages 147-168]
  • Iran's dairy companies New products Development based on customer relationship management and entrepreneurial orientation [Volume 12, Issue 24, 2020, Pages 215-238]
  • Islamic lifestyle Investigating the effect of Iranian, Islamic lifestyle on consumer behavior [Volume 12, Issue 23, 2020, Pages 147-168]
  • ISM Explaining the Resilience Components Pattern of Detergent Industry Firms [Volume 12, Issue 23, 2020, Pages 35-58]

L

  • Leadership Networking pattern in the service section [Volume 12, Issue 23, 2020, Pages 417-444]
  • Life Insurance Explanation of cognitive, psychological, and social ambivalences of life insurance buying behavior [Volume 12, Issue 23, 2020, Pages 1-33]
  • Liquidity Risk Liquidity risk management and customer participation in providing liquidity of Bank [Volume 12, Issue 23, 2020, Pages 115-146]
  • Login interface efficiency Usability of Online Bank Interface Analysis Based on Eye Tracking Experiment and Self-report [Volume 12, Issue 23, 2020, Pages 391-416]

M

  • Managing & shaping Explaining the Coopetition Model for Market Entry in the ICT Sector [Volume 12, Issue 24, 2020, Pages 511-538]
  • Market entry Investigating the effect of market entry and strategic direction on firm's financial performance [Volume 12, Issue 23, 2020, Pages 59-83]
  • Market entry Explaining the Coopetition Model for Market Entry in the ICT Sector [Volume 12, Issue 24, 2020, Pages 511-538]
  • Marketing Capabilities Investigating the Effect of Entrepreneurial Orientation and Marketing Orientation on the Effectiveness of Marketing through Marketing Capabilities in Small and Medium-Sized Enterprises [Volume 12, Issue 23, 2020, Pages 339-364]
  • Marketing Communications Recognizing Behavior of Viral Marketing [Volume 12, Issue 23, 2020, Pages 255-276]
  • Marketing differentiation strategy Investigating the effect of market entry and strategic direction on firm's financial performance [Volume 12, Issue 23, 2020, Pages 59-83]
  • Marketing effectiveness Investigating the Effect of Entrepreneurial Orientation and Marketing Orientation on the Effectiveness of Marketing through Marketing Capabilities in Small and Medium-Sized Enterprises [Volume 12, Issue 23, 2020, Pages 339-364]
  • Market orientation Investigating the Effect of Entrepreneurial Orientation and Marketing Orientation on the Effectiveness of Marketing through Marketing Capabilities in Small and Medium-Sized Enterprises [Volume 12, Issue 23, 2020, Pages 339-364]
  • Market orientation The Impact of Strategic Orientations on New Product Development Financial Performance [Volume 12, Issue 24, 2020, Pages 319-346]
  • Mobile Viral Marketing Recognizing Behavior of Viral Marketing [Volume 12, Issue 23, 2020, Pages 255-276]
  • Modeling Presentation of the coopetition advantages model in the art-industry of Iran handwoven carpet [Volume 12, Issue 23, 2020, Pages 365-389]
  • Motivational Factors of the Green Products The Impact of Purchase Intention of Green Products on the Actual Purchase of products with Moderating of the Income [Volume 12, Issue 24, 2020, Pages 49-75]

N

  • Network Networking pattern in the service section [Volume 12, Issue 23, 2020, Pages 417-444]
  • Network Leadership Networking pattern in the service section [Volume 12, Issue 23, 2020, Pages 417-444]
  • New product development New products Development based on customer relationship management and entrepreneurial orientation [Volume 12, Issue 24, 2020, Pages 215-238]
  • New product development Performance The Impact of Strategic Orientations on New Product Development Financial Performance [Volume 12, Issue 24, 2020, Pages 319-346]

O

  • Oil Explaining the Competitiveness of Iran’s Engineering and Consulting Engineer Companies in the field of Oil, Gas and Petrochemical [Volume 12, Issue 24, 2020, Pages 185-213]
  • Online banking Usability of Online Bank Interface Analysis Based on Eye Tracking Experiment and Self-report [Volume 12, Issue 23, 2020, Pages 391-416]
  • Organizational effective factors Explain export performance with export commitment [Volume 12, Issue 23, 2020, Pages 85-114]

P

  • Perceived Risk Assessing the Attitude towards Buying Counterfeit Goods and the Desire to Buy from Gray Market [Volume 12, Issue 24, 2020, Pages 133-163]
  • Perceived Risk Effect of awareness and website quality on customer’s emotion, purchase intention and perceived risk (case study: website of high speed internet service providers in Iran) [Volume 12, Issue 23, 2020, Pages 445-471]
  • Performance The Effect of the Institutional Environment and Strategic Entrepreneurship on the Performance of Sport Businesses [Volume 12, Issue 24, 2020, Pages 291-317]
  • Performance Explaining the Coopetition Model for Market Entry in the ICT Sector [Volume 12, Issue 24, 2020, Pages 511-538]
  • Psycological ambivalence Explanation of cognitive, psychological, and social ambivalences of life insurance buying behavior [Volume 12, Issue 23, 2020, Pages 1-33]
  • Purchase intention Investigating the Iimpact of Celebrity Endorsement on Consumer’s Purchase Intention by Mediating Attitudes toward the Advertising and Brand Attitudes [Volume 12, Issue 24, 2020, Pages 347-368]
  • Purchase intention Effect of awareness and website quality on customer’s emotion, purchase intention and perceived risk (case study: website of high speed internet service providers in Iran) [Volume 12, Issue 23, 2020, Pages 445-471]
  • Purchase Intention of the Green Products and Actual Purchase of the Green Products The Impact of Purchase Intention of Green Products on the Actual Purchase of products with Moderating of the Income [Volume 12, Issue 24, 2020, Pages 49-75]

R

  • Recovery Explaining the Resilience Components Pattern of Detergent Industry Firms [Volume 12, Issue 23, 2020, Pages 35-58]
  • Repurchase Intention The Effect of Customer Value Co Creation Behavior and Brand Preference on Repurchase Intention [Volume 12, Issue 24, 2020, Pages 259-289]
  • Resilience Explaining the Resilience Components Pattern of Detergent Industry Firms [Volume 12, Issue 23, 2020, Pages 35-58]
  • RFM Explain the segmentation of customers in industrial markets based on self-organized maps [Volume 12, Issue 24, 2020, Pages 1-18]
  • Risk Management Meta-Analysis of Supply Chain Sustainability and Risk Management Issues [Volume 12, Issue 23, 2020, Pages 217-254]

S

  • Self-Organized Maps Explain the segmentation of customers in industrial markets based on self-organized maps [Volume 12, Issue 24, 2020, Pages 1-18]
  • Semnan Designing Interior Stores’ Space Based on Simulating Individuals’ Movement Patterns [Volume 12, Issue 24, 2020, Pages 425-445]
  • Service Provider Channels The Challenges of Promoting the Effectiveness of E-Commerce Agencies from the Viewpoint of Government Policymakers [Volume 12, Issue 24, 2020, Pages 447-487]
  • Service Sector Networking pattern in the service section [Volume 12, Issue 23, 2020, Pages 417-444]
  • Shopping centers Discovering key success factors in shopping centers: a qualitative study [Volume 12, Issue 23, 2020, Pages 195-215]
  • Simulating Movement Patterns Designing Interior Stores’ Space Based on Simulating Individuals’ Movement Patterns [Volume 12, Issue 24, 2020, Pages 425-445]
  • Small and Medium Industries Pathology of Sohan distribution network in Qom [Volume 12, Issue 24, 2020, Pages 369-398]
  • Social commerce Factors influencing on social commerce development [Volume 12, Issue 24, 2020, Pages 19-48]
  • Social Commerce Development Factors influencing on social commerce development [Volume 12, Issue 24, 2020, Pages 19-48]
  • Sohan Industry Pathology of Sohan distribution network in Qom [Volume 12, Issue 24, 2020, Pages 369-398]
  • Sports The Effect of the Institutional Environment and Strategic Entrepreneurship on the Performance of Sport Businesses [Volume 12, Issue 24, 2020, Pages 291-317]
  • Steel Market Explain the segmentation of customers in industrial markets based on self-organized maps [Volume 12, Issue 24, 2020, Pages 1-18]
  • Stimuli-organism-response (S-O-R) Model Effect of awareness and website quality on customer’s emotion, purchase intention and perceived risk (case study: website of high speed internet service providers in Iran) [Volume 12, Issue 23, 2020, Pages 445-471]
  • Strategic Entrepreneurship The Effect of the Institutional Environment and Strategic Entrepreneurship on the Performance of Sport Businesses [Volume 12, Issue 24, 2020, Pages 291-317]
  • Structural Equation Modeling Identification and modeling of green supply chain management in small and medium sized industries [Volume 12, Issue 23, 2020, Pages 169-193]
  • Success factors Discovering key success factors in shopping centers: a qualitative study [Volume 12, Issue 23, 2020, Pages 195-215]
  • Supply chain Meta-Analysis of Supply Chain Sustainability and Risk Management Issues [Volume 12, Issue 23, 2020, Pages 217-254]
  • Sustainability Meta-Analysis of Supply Chain Sustainability and Risk Management Issues [Volume 12, Issue 23, 2020, Pages 217-254]

T

  • Targeted Marketing Explain the segmentation of customers in industrial markets based on self-organized maps [Volume 12, Issue 24, 2020, Pages 1-18]
  • Technology Acceptance Model Recognizing Behavior of Viral Marketing [Volume 12, Issue 23, 2020, Pages 255-276]
  • Tejarat bank Liquidity risk management and customer participation in providing liquidity of Bank [Volume 12, Issue 23, 2020, Pages 115-146]
  • Themes network Discovering key success factors in shopping centers: a qualitative study [Volume 12, Issue 23, 2020, Pages 195-215]
  • Theory of Planned Behavior Recognizing Behavior of Viral Marketing [Volume 12, Issue 23, 2020, Pages 255-276]
  • Touchpoint A Model to Bank’s Customer Experience Management for Improving Performance Indices [Volume 12, Issue 24, 2020, Pages 399-423]

U

  • Usability Usability of Online Bank Interface Analysis Based on Eye Tracking Experiment and Self-report [Volume 12, Issue 23, 2020, Pages 391-416]

V

  • Value The effect of trust on repurchases tendencies and customer support of insurance companies [Volume 12, Issue 24, 2020, Pages 165-183]

W

  • Website quality Effect of awareness and website quality on customer’s emotion, purchase intention and perceived risk (case study: website of high speed internet service providers in Iran) [Volume 12, Issue 23, 2020, Pages 445-471]
  • Willingness to repurchase The effect of trust on repurchases tendencies and customer support of insurance companies [Volume 12, Issue 24, 2020, Pages 165-183]
  • Willingness to support The effect of trust on repurchases tendencies and customer support of insurance companies [Volume 12, Issue 24, 2020, Pages 165-183]