A
-
Adaptive Sales Behavior
Explanation of impulse buying at shopping malls according to the role of salespersons’ adaptive selling behavior and background perceptions [Volume 13, Issue 26, 2021, Pages 145-163]
-
Aesthetics of Products
The aesthetic effect of products on purchase intention and purchase commitment at the point of sale with the mediating role of emotional attachment and the moderating role of consumer goals [Volume 13, Issue 26, 2021, Pages 477-502]
-
Affective-Experiential route
Designing a model for the consumer loyalty based on the antecedents of consumer perceived innovativeness with an emphasis on functional-cognitive and affective-experiential approaches [Volume 13, Issue 26, 2021, Pages 1-34]
-
Applying Knowledge
Investigating the Prioritization of Knowledge Management Dimensions and their Relationship to Wheat Supply Chain Performance in the Government-run Trading Corporation of Iran [Volume 13, Issue 25, 2021, Pages 261-296]
-
Augmented constraint
Designing a food supply chain network based on customer satisfaction under uncertainty [Volume 13, Issue 26, 2021, Pages 395-431]
B
-
Bank
Designing a Customer Behavior Model for Online Social Media Using Big Databases [Volume 13, Issue 25, 2021, Pages 475-497]
-
Big data
Designing a Customer Behavior Model for Online Social Media Using Big Databases [Volume 13, Issue 25, 2021, Pages 475-497]
-
Brand awareness
The Impact of the Corporate Social Responsibility on Customer Satisfaction through the Awareness and Reputation of Brands and Trust in them [Volume 13, Issue 25, 2021, Pages 235-260]
-
Brand equity
The Effect of Marketing Mix on Brand Profitability with an Emphasis on Khoshkpak Brand Equity in Retailers of Tehran [Volume 13, Issue 25, 2021, Pages 499-528]
-
Brand profitability
The Effect of Marketing Mix on Brand Profitability with an Emphasis on Khoshkpak Brand Equity in Retailers of Tehran [Volume 13, Issue 25, 2021, Pages 499-528]
-
Brand reputation
The Impact of the Corporate Social Responsibility on Customer Satisfaction through the Awareness and Reputation of Brands and Trust in them [Volume 13, Issue 25, 2021, Pages 235-260]
-
Brand trust
Explanation of impulse buying at shopping malls according to the role of salespersons’ adaptive selling behavior and background perceptions [Volume 13, Issue 26, 2021, Pages 145-163]
-
Business model
Taxonomy of the business models of successful pharmaceutical products in Iran with a focus on competitive drugs in the growth phase [Volume 13, Issue 26, 2021, Pages 109-143]
-
Business performance
Cognitive analysis of human resource risk management strategies based on managers' mental models and risk assessment matrix to improve business performance: A case study of knowledge-based companies [Volume 13, Issue 26, 2021, Pages 311-342]
-
Business strategy
The moderating role of business strategy on the relationship between corporate social responsibility and companies’ economic performance [Volume 13, Issue 26, 2021, Pages 165-205]
C
-
Children
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it [Volume 13, Issue 26, 2021, Pages 79-107]
-
Collaborative Commercialization Strategy
Performance of the collaborative commercialization strategy: Strategic alliance [Volume 13, Issue 26, 2021, Pages 267-290]
-
Competitive Advantage
The effects of supply chain integrity management, supply chain risk management, and competitive advantages on the performance of companies: A case study of the National South Oilfields Company of Iran [Volume 13, Issue 26, 2021, Pages 61-78]
-
Consumer behavior
Explaining the Behavior Model for the Future Purchase of Household Appliances Buyers [Volume 13, Issue 25, 2021, Pages 159-184]
-
Consumer behavior
Investigating the factors that affect consumer behavior in social capital management and facilitates the implementation of water local markets [Volume 13, Issue 25, 2021, Pages 111-131]
-
Consumer Goals
The aesthetic effect of products on purchase intention and purchase commitment at the point of sale with the mediating role of emotional attachment and the moderating role of consumer goals [Volume 13, Issue 26, 2021, Pages 477-502]
-
Consumer perceived innovativeness (CPI)
Designing a model for the consumer loyalty based on the antecedents of consumer perceived innovativeness with an emphasis on functional-cognitive and affective-experiential approaches [Volume 13, Issue 26, 2021, Pages 1-34]
-
Consumer Reaction
The Impact of Corporate Social Responsibility on Consumer Reaction with the Moderating Role of Corporate Core Competencies [Volume 13, Issue 25, 2021, Pages 447-473]
-
Consumer Uncertainty
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it [Volume 13, Issue 26, 2021, Pages 79-107]
-
Content analysis
Identifying, explaining, and ranking the factors affecting the social responsibility of iron ore mining companies in Yazd Province [Volume 13, Issue 25, 2021, Pages 297-329]
-
Content analysis
Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [Volume 13, Issue 25, 2021, Pages 331-369]
-
Continuous Improvement
The impact of lean management on new product development performance [Volume 13, Issue 26, 2021, Pages 207-237]
-
Coordination of sales and marketing strategies
Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [Volume 13, Issue 25, 2021, Pages 331-369]
-
Core Competence
The Impact of Corporate Social Responsibility on Consumer Reaction with the Moderating Role of Corporate Core Competencies [Volume 13, Issue 25, 2021, Pages 447-473]
-
Corporate social responsibility
The Impact of the Corporate Social Responsibility on Customer Satisfaction through the Awareness and Reputation of Brands and Trust in them [Volume 13, Issue 25, 2021, Pages 235-260]
-
Corporate social responsibility
Identifying, explaining, and ranking the factors affecting the social responsibility of iron ore mining companies in Yazd Province [Volume 13, Issue 25, 2021, Pages 297-329]
-
Corporate social responsibility
The Impact of Corporate Social Responsibility on Consumer Reaction with the Moderating Role of Corporate Core Competencies [Volume 13, Issue 25, 2021, Pages 447-473]
-
Corporate social responsibility
The moderating role of business strategy on the relationship between corporate social responsibility and companies’ economic performance [Volume 13, Issue 26, 2021, Pages 165-205]
-
Creating Knowledge
Investigating the Prioritization of Knowledge Management Dimensions and their Relationship to Wheat Supply Chain Performance in the Government-run Trading Corporation of Iran [Volume 13, Issue 25, 2021, Pages 261-296]
-
Cross-border trade
Providing a model to facilitate cross-border trade in Iran according to the grounded theory [Volume 13, Issue 26, 2021, Pages 35-60]
-
Cross-functional Teams
The impact of lean management on new product development performance [Volume 13, Issue 26, 2021, Pages 207-237]
-
Customer Behavior
Designing a Customer Behavior Model for Online Social Media Using Big Databases [Volume 13, Issue 25, 2021, Pages 475-497]
-
Customer citizenship behavior
Designing a model of citizenship behavior for the customers of foreign household appliances based on the Grounded Theory [Volume 13, Issue 26, 2021, Pages 455-475]
-
Customer engagement
The impact of gamification on customer digital experience and customer engagement: A Meta-synthesis approach [Volume 13, Issue 25, 2021, Pages 395-418]
-
Customer experience
The impact of gamification on customer digital experience and customer engagement: A Meta-synthesis approach [Volume 13, Issue 25, 2021, Pages 395-418]
-
Customer Intention
The study of marketing activity in social media and customer intention affected by the mediator roles of perceived value and customer satisfaction [Volume 13, Issue 26, 2021, Pages 533-560]
-
Customer lifetime value
The segmentation of insurance industry customers using clustering techniques and the LRFM communication model [Volume 13, Issue 25, 2021, Pages 557-585]
-
Customer Share
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak [Volume 13, Issue 25, 2021, Pages 133-158]
D
-
Data mining
The segmentation of insurance industry customers using clustering techniques and the LRFM communication model [Volume 13, Issue 25, 2021, Pages 557-585]
-
Desire for re-attendance
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak [Volume 13, Issue 25, 2021, Pages 133-158]
-
Desire to Pay More
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak [Volume 13, Issue 25, 2021, Pages 133-158]
-
Digital shopping
The impact of information literacy on consumer’s purchase decision in digital shopping: A case study of online local clothing business [Volume 13, Issue 26, 2021, Pages 343-369]
E
-
Economic value added
The moderating role of business strategy on the relationship between corporate social responsibility and companies’ economic performance [Volume 13, Issue 26, 2021, Pages 165-205]
-
Employee skills
The impact of firm level factors and labor level factors on the performance of small businesses [Volume 13, Issue 25, 2021, Pages 1-50]
-
Entrepreneurial orientation
The role of social networks on entrepreneurial orientation of students: A case study of Razi University [Volume 13, Issue 26, 2021, Pages 291-309]
-
Environmental attitude
The effect of environmental attitudes on the green purchasing behavior [Volume 13, Issue 25, 2021, Pages 529-556]
-
Ethical Branding
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it [Volume 13, Issue 26, 2021, Pages 79-107]
-
Ethical marketing
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it [Volume 13, Issue 26, 2021, Pages 79-107]
-
Execution strategy
Designing and Explaining the Readiness Model of Strategy Execution in Food products holding [Volume 13, Issue 25, 2021, Pages 187-208]
-
Experience
The impact of firm level factors and labor level factors on the performance of small businesses [Volume 13, Issue 25, 2021, Pages 1-50]
F
-
Food
Designing a food supply chain network based on customer satisfaction under uncertainty [Volume 13, Issue 26, 2021, Pages 395-431]
-
Food Distribution Industry
Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [Volume 13, Issue 25, 2021, Pages 331-369]
-
Foreign Household Appliances Customers
Designing a model of citizenship behavior for the customers of foreign household appliances based on the Grounded Theory [Volume 13, Issue 26, 2021, Pages 455-475]
-
Functional-Cognitive route
Designing a model for the consumer loyalty based on the antecedents of consumer perceived innovativeness with an emphasis on functional-cognitive and affective-experiential approaches [Volume 13, Issue 26, 2021, Pages 1-34]
-
Functional competence
Designing a model for the consumer loyalty based on the antecedents of consumer perceived innovativeness with an emphasis on functional-cognitive and affective-experiential approaches [Volume 13, Issue 26, 2021, Pages 1-34]
-
Future Consumer Behavior
Explaining the Behavior Model for the Future Purchase of Household Appliances Buyers [Volume 13, Issue 25, 2021, Pages 159-184]
-
Fuzzy clustering
Taxonomy of the business models of successful pharmaceutical products in Iran with a focus on competitive drugs in the growth phase [Volume 13, Issue 26, 2021, Pages 109-143]
-
Fuzzy cognitive mapping
Identifying, explaining, and ranking the factors affecting the social responsibility of iron ore mining companies in Yazd Province [Volume 13, Issue 25, 2021, Pages 297-329]
G
-
Green marketing
The effect of environmental attitudes on the green purchasing behavior [Volume 13, Issue 25, 2021, Pages 529-556]
-
Grounded theory
Investigating the factors that affect consumer behavior in social capital management and facilitates the implementation of water local markets [Volume 13, Issue 25, 2021, Pages 111-131]
-
Grounded theory
Designing a model of citizenship behavior for the customers of foreign household appliances based on the Grounded Theory [Volume 13, Issue 26, 2021, Pages 455-475]
-
Grounded theory
Providing a model to facilitate cross-border trade in Iran according to the grounded theory [Volume 13, Issue 26, 2021, Pages 35-60]
H
-
Hospitality
Measuring the hospitality experience (scale development and accreditation) and its impact on customer satisfaction [Volume 13, Issue 25, 2021, Pages 419-445]
-
Hotelling industry
Measuring the hospitality experience (scale development and accreditation) and its impact on customer satisfaction [Volume 13, Issue 25, 2021, Pages 419-445]
-
Human Resource Risk Management Strategies
Cognitive analysis of human resource risk management strategies based on managers' mental models and risk assessment matrix to improve business performance: A case study of knowledge-based companies [Volume 13, Issue 26, 2021, Pages 311-342]
I
-
Impulse Buying
Explanation of impulse buying at shopping malls according to the role of salespersons’ adaptive selling behavior and background perceptions [Volume 13, Issue 26, 2021, Pages 145-163]
-
Information Literacy
The impact of information literacy on consumer’s purchase decision in digital shopping: A case study of online local clothing business [Volume 13, Issue 26, 2021, Pages 343-369]
-
Innovation
Role of strategic thinking in increasing the innovation of companies: An emphasis on strategic learning [Volume 13, Issue 26, 2021, Pages 239-266]
-
Innovative co-design
The impact of suppliers’ empowerment on innovative co-designs and the role of market intelligence: analysis case study of beverage production companies in Iran [Volume 13, Issue 26, 2021, Pages 371-394]
-
Insurance
The segmentation of insurance industry customers using clustering techniques and the LRFM communication model [Volume 13, Issue 25, 2021, Pages 557-585]
-
Integrated management of electronic supply chain of goods
The effects of supply chain integrity management, supply chain risk management, and competitive advantages on the performance of companies: A case study of the National South Oilfields Company of Iran [Volume 13, Issue 26, 2021, Pages 61-78]
-
Interpretive Structural Modeling
Identifying, explaining, and ranking the factors affecting the social responsibility of iron ore mining companies in Yazd Province [Volume 13, Issue 25, 2021, Pages 297-329]
-
Involvement
The impact of lean management on new product development performance [Volume 13, Issue 26, 2021, Pages 207-237]
K
-
Khoshkpak
The Effect of Marketing Mix on Brand Profitability with an Emphasis on Khoshkpak Brand Equity in Retailers of Tehran [Volume 13, Issue 25, 2021, Pages 499-528]
-
K-Means algorithm
The segmentation of insurance industry customers using clustering techniques and the LRFM communication model [Volume 13, Issue 25, 2021, Pages 557-585]
-
Knowledge Transfer
Investigating the Prioritization of Knowledge Management Dimensions and their Relationship to Wheat Supply Chain Performance in the Government-run Trading Corporation of Iran [Volume 13, Issue 25, 2021, Pages 261-296]
L
-
Lean Management
The impact of lean management on new product development performance [Volume 13, Issue 26, 2021, Pages 207-237]
-
Loyalty
The mediating role of the insurance company reputation in the relationship of satisfaction and trust with the loyalty and advisory advertising of the insured [Volume 13, Issue 25, 2021, Pages 209-234]
-
LRFM model
The segmentation of insurance industry customers using clustering techniques and the LRFM communication model [Volume 13, Issue 25, 2021, Pages 557-585]
M
-
Mackenzie Approach
Performance of the collaborative commercialization strategy: Strategic alliance [Volume 13, Issue 26, 2021, Pages 267-290]
-
Marketing
Designing the process of increasing the sales and market share of dairy companies based on the sensory marketing model [Volume 13, Issue 26, 2021, Pages 433-454]
-
Marketing Strategy
Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [Volume 13, Issue 25, 2021, Pages 331-369]
-
Market Intelligence
The impact of suppliers’ empowerment on innovative co-designs and the role of market intelligence: analysis case study of beverage production companies in Iran [Volume 13, Issue 26, 2021, Pages 371-394]
-
Market Share
Designing the process of increasing the sales and market share of dairy companies based on the sensory marketing model [Volume 13, Issue 26, 2021, Pages 433-454]
-
Market value added.
The moderating role of business strategy on the relationship between corporate social responsibility and companies’ economic performance [Volume 13, Issue 26, 2021, Pages 165-205]
-
Mental Involvement
Explaining the Behavior Model for the Future Purchase of Household Appliances Buyers [Volume 13, Issue 25, 2021, Pages 159-184]
-
Mental Model
Cognitive analysis of human resource risk management strategies based on managers' mental models and risk assessment matrix to improve business performance: A case study of knowledge-based companies [Volume 13, Issue 26, 2021, Pages 311-342]
-
Meta-heuristic algorithm
Designing a food supply chain network based on customer satisfaction under uncertainty [Volume 13, Issue 26, 2021, Pages 395-431]
-
Meta synthesis
The impact of gamification on customer digital experience and customer engagement: A Meta-synthesis approach [Volume 13, Issue 25, 2021, Pages 395-418]
-
Mixed Method Research
Explaining the Behavior Model for the Future Purchase of Household Appliances Buyers [Volume 13, Issue 25, 2021, Pages 159-184]
-
Model
Explaining the Behavior Model for the Future Purchase of Household Appliances Buyers [Volume 13, Issue 25, 2021, Pages 159-184]
N
-
New Product Performance
The impact of lean management on new product development performance [Volume 13, Issue 26, 2021, Pages 207-237]
-
Non-textbook publishing industry
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it [Volume 13, Issue 26, 2021, Pages 79-107]
P
-
Perceived quality
Explanation of impulse buying at shopping malls according to the role of salespersons’ adaptive selling behavior and background perceptions [Volume 13, Issue 26, 2021, Pages 145-163]
-
Perceived Value
Investigating the impact of bank customer readiness on their satisfaction with mediator role of perceived quality of self-service, trust and perceived value of customers [Volume 13, Issue 25, 2021, Pages 51-81]
-
Perceived Value
The study of marketing activity in social media and customer intention affected by the mediator roles of perceived value and customer satisfaction [Volume 13, Issue 26, 2021, Pages 533-560]
-
Performance of Company
The effects of supply chain integrity management, supply chain risk management, and competitive advantages on the performance of companies: A case study of the National South Oilfields Company of Iran [Volume 13, Issue 26, 2021, Pages 61-78]
-
Perishable items
Designing a food supply chain network based on customer satisfaction under uncertainty [Volume 13, Issue 26, 2021, Pages 395-431]
-
Positive effect
Designing a model for the consumer loyalty based on the antecedents of consumer perceived innovativeness with an emphasis on functional-cognitive and affective-experiential approaches [Volume 13, Issue 26, 2021, Pages 1-34]
-
Purchase Commitment
The aesthetic effect of products on purchase intention and purchase commitment at the point of sale with the mediating role of emotional attachment and the moderating role of consumer goals [Volume 13, Issue 26, 2021, Pages 477-502]
-
Purchase decision
The impact of information literacy on consumer’s purchase decision in digital shopping: A case study of online local clothing business [Volume 13, Issue 26, 2021, Pages 343-369]
-
Purchase intention
The impact of Social Commerce Construction on Purchase Intention with the mediating role of Trust and Information Seeking [Volume 13, Issue 25, 2021, Pages 371-394]
-
Purchase intention
The aesthetic effect of products on purchase intention and purchase commitment at the point of sale with the mediating role of emotional attachment and the moderating role of consumer goals [Volume 13, Issue 26, 2021, Pages 477-502]
Q
-
Quality of self-service
Investigating the impact of bank customer readiness on their satisfaction with mediator role of perceived quality of self-service, trust and perceived value of customers [Volume 13, Issue 25, 2021, Pages 51-81]
R
-
Razi University
The role of social networks on entrepreneurial orientation of students: A case study of Razi University [Volume 13, Issue 26, 2021, Pages 291-309]
-
R&D
The impact of firm level factors and labor level factors on the performance of small businesses [Volume 13, Issue 25, 2021, Pages 1-50]
-
Readiness
Designing and Explaining the Readiness Model of Strategy Execution in Food products holding [Volume 13, Issue 25, 2021, Pages 187-208]
-
Relationship Quality
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak [Volume 13, Issue 25, 2021, Pages 133-158]
-
Reputation
The mediating role of the insurance company reputation in the relationship of satisfaction and trust with the loyalty and advisory advertising of the insured [Volume 13, Issue 25, 2021, Pages 209-234]
-
Retailers
The Effect of Marketing Mix on Brand Profitability with an Emphasis on Khoshkpak Brand Equity in Retailers of Tehran [Volume 13, Issue 25, 2021, Pages 499-528]
-
Risk Assessment Matrix
Cognitive analysis of human resource risk management strategies based on managers' mental models and risk assessment matrix to improve business performance: A case study of knowledge-based companies [Volume 13, Issue 26, 2021, Pages 311-342]
-
Risk Attitude
Cognitive analysis of human resource risk management strategies based on managers' mental models and risk assessment matrix to improve business performance: A case study of knowledge-based companies [Volume 13, Issue 26, 2021, Pages 311-342]
S
-
SALES INCREASE
Designing the process of increasing the sales and market share of dairy companies based on the sensory marketing model [Volume 13, Issue 26, 2021, Pages 433-454]
-
Sales strategy
Designing and Explaining a Model of Marketing and Sales Strategies in the Food Distribution Industry [Volume 13, Issue 25, 2021, Pages 331-369]
-
Satisfaction
The mediating role of the insurance company reputation in the relationship of satisfaction and trust with the loyalty and advisory advertising of the insured [Volume 13, Issue 25, 2021, Pages 209-234]
-
Sensory marketing
Designing the process of increasing the sales and market share of dairy companies based on the sensory marketing model [Volume 13, Issue 26, 2021, Pages 433-454]
-
Service industry
Measuring the hospitality experience (scale development and accreditation) and its impact on customer satisfaction [Volume 13, Issue 25, 2021, Pages 419-445]
-
Shopping Mall
Explanation of impulse buying at shopping malls according to the role of salespersons’ adaptive selling behavior and background perceptions [Volume 13, Issue 26, 2021, Pages 145-163]
-
Social Capital Management
Investigating the factors that affect consumer behavior in social capital management and facilitates the implementation of water local markets [Volume 13, Issue 25, 2021, Pages 111-131]
-
Social commerce
The impact of Social Commerce Construction on Purchase Intention with the mediating role of Trust and Information Seeking [Volume 13, Issue 25, 2021, Pages 371-394]
-
Social Commerce Construction
The impact of Social Commerce Construction on Purchase Intention with the mediating role of Trust and Information Seeking [Volume 13, Issue 25, 2021, Pages 371-394]
-
Social facilitation
Investigating the factors that affect consumer behavior in social capital management and facilitates the implementation of water local markets [Volume 13, Issue 25, 2021, Pages 111-131]
-
Social Media
Designing a Customer Behavior Model for Online Social Media Using Big Databases [Volume 13, Issue 25, 2021, Pages 475-497]
-
Social Media Marketing Activity
The study of marketing activity in social media and customer intention affected by the mediator roles of perceived value and customer satisfaction [Volume 13, Issue 26, 2021, Pages 533-560]
-
Social networks
The role of social networks on entrepreneurial orientation of students: A case study of Razi University [Volume 13, Issue 26, 2021, Pages 291-309]
-
Sport Clubs
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak [Volume 13, Issue 25, 2021, Pages 133-158]
-
Strategic alliance
Performance of the collaborative commercialization strategy: Strategic alliance [Volume 13, Issue 26, 2021, Pages 267-290]
-
Strategic learning
Role of strategic thinking in increasing the innovation of companies: An emphasis on strategic learning [Volume 13, Issue 26, 2021, Pages 239-266]
-
Strategic thinking
Role of strategic thinking in increasing the innovation of companies: An emphasis on strategic learning [Volume 13, Issue 26, 2021, Pages 239-266]
-
Structural Equation Modeling
Designing and Explaining the Readiness Model of Strategy Execution in Food products holding [Volume 13, Issue 25, 2021, Pages 187-208]
-
Structural equations
The role of social networks on entrepreneurial orientation of students: A case study of Razi University [Volume 13, Issue 26, 2021, Pages 291-309]
-
Supplier empowerment
The impact of suppliers’ empowerment on innovative co-designs and the role of market intelligence: analysis case study of beverage production companies in Iran [Volume 13, Issue 26, 2021, Pages 371-394]
-
Supply chain
Designing a food supply chain network based on customer satisfaction under uncertainty [Volume 13, Issue 26, 2021, Pages 395-431]
-
Supply Chain Risk
The effects of supply chain integrity management, supply chain risk management, and competitive advantages on the performance of companies: A case study of the National South Oilfields Company of Iran [Volume 13, Issue 26, 2021, Pages 61-78]
T
-
Taxonomy
Taxonomy of the business models of successful pharmaceutical products in Iran with a focus on competitive drugs in the growth phase [Volume 13, Issue 26, 2021, Pages 109-143]
-
Tourism
Measuring the hospitality experience (scale development and accreditation) and its impact on customer satisfaction [Volume 13, Issue 25, 2021, Pages 419-445]
-
Trade
Providing a model to facilitate cross-border trade in Iran according to the grounded theory [Volume 13, Issue 26, 2021, Pages 35-60]
-
Trust
Investigating the impact of bank customer readiness on their satisfaction with mediator role of perceived quality of self-service, trust and perceived value of customers [Volume 13, Issue 25, 2021, Pages 51-81]
-
Trust
The mediating role of the insurance company reputation in the relationship of satisfaction and trust with the loyalty and advisory advertising of the insured [Volume 13, Issue 25, 2021, Pages 209-234]
-
Trust
The impact of Social Commerce Construction on Purchase Intention with the mediating role of Trust and Information Seeking [Volume 13, Issue 25, 2021, Pages 371-394]
-
Trust in brand
The Impact of the Corporate Social Responsibility on Customer Satisfaction through the Awareness and Reputation of Brands and Trust in them [Volume 13, Issue 25, 2021, Pages 235-260]
V
-
Value chain
Measuring the hospitality experience (scale development and accreditation) and its impact on customer satisfaction [Volume 13, Issue 25, 2021, Pages 419-445]
W
-
Water market
Investigating the factors that affect consumer behavior in social capital management and facilitates the implementation of water local markets [Volume 13, Issue 25, 2021, Pages 111-131]
-
Wheat Supply Chain
Investigating the Prioritization of Knowledge Management Dimensions and their Relationship to Wheat Supply Chain Performance in the Government-run Trading Corporation of Iran [Volume 13, Issue 25, 2021, Pages 261-296]
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